Personal data has always had an important role in the pharmaceutical industry. In the 21st century, handling personal data represents an essential part of many pharmaceutical operations, e.g. clinical research, client outreach and marketing. However, personal data regulations have become more and more stringent  and…

Doctrina, a start-up company focused on transforming the traditional access to knowledge for healthcare professionals, reports that it is now working with over 1 million physicians, nurses, pharmacists and pharmacy technicians from all over the world. This number puts the company’s vision of being the…

Why should you fail in marketing? Have you just remembered one of your school exams which you finished with a big, red “F” grade? Maybe you’ve imagined an athlete who finished last in the World Cup? Or, what is even more likely if you are…

We all have a professional network, big or small. It may be people we know well and have worked with at some point. Or people we’ve met briefly at a conference and agreed to keep in touch. Or people who have reached out to us…

As mentioned previously, I like to take part in the community’s e-learning challenges. They’re great to practice ideas and learn more about using the e-learning software. In a recent e-learning challenge, we were asked to create a demo module and use the 2019 Pantone Color of the…